Get expert copy & content so you can help change more women's lives

Get more visible. Change more lives. Make a bigger impact.

I’m Valicia, a women’s health writer who can help you with sales pages or website copy and content to support your marketing goals.

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Meet Valicia

You want to improve the quality of life for more women. I want to help improve the quality of life for more women. You could say we’re quite a match.

As a health and science expert with over 10 years of experience in the government, army, and corporate sectors, my work and writing has been featured in places like Nature, Healthnews, and The Startup.

I specialize in translating technical information into engaging and accessible copy & content, especially for clients in the women’s health space. 

Through my VISIBLE framework, I bring a fresh perspective to every project, creating expert insights and impactful messaging that resonates with your audience.

 

About What I Do

I can help you tell your story and attract more clients with evidence-based marketing copy and content.

Your business is looking to drive traffic and sell products to impacts women health, and I’m here to help you do it.

Did you know that 7 in 10 customers buy from brands they trust? You need to show up consistently with messaging that engages your audience, nurture your relationship with them, and inspire them to take action. 

Whether that’s to sign up for your newsletter or invest in your health solution, every word I write is focused on helping you get results. 

When copy and content are created with a powerful strategy, they work together to help  —

 

I write marketing copy and content designed to help you build stronger connections with your audience, foster trust, and empower them to take the next steps.

Let’s work together to increase your company’s visibility, bottom line, and (perhaps most importantly) its impact.

VISIBLE FrameworkTM — Maximize Your Impact

When working together, we’ll use my proprietary framework — VISIBLE (TM) –a streamlined and efficient system for getting you copy and content that aligns with your vision and helps you change more women’s lives.

Phase 1

 

Verify – We’ll work together to collect the information that will support the success of our project. Part of this includes the initial consultation, client questionnaire, and project kick off call.

Illuminate – After we’ve established your goals and vision for our project, I’ll deep dive into the information we’ve collected to uncover insights about your business, competitors, and ideal customers. Doing so will help with identifying the best strategic direction for your copy or content.

Phase 2

Strategize – I’ll create the strategy and propose an outline for the project — this will help us save time and quickly clarify your vision and expectations. 

Innovate – After your approval, I’ll create the first draft of your copy or content for your review.

Build – You’ll receive your copy or content with a clear process for providing feedback. We’ll then collaborate on the review to make sure your feedback is understood and incorporated in support of your goals (up to 2x revisions).

Phase 3

Launch – You’ll receive your final deliverable to be published and used in the support of your marketing goals. You’ll also receive a compilation of any client avatar, market, and competitor research for use in future projects.

Evaluate – I’ll ask for feedback on your experience to help better support you and other clients for future projects. For select projects, I’ll also review how your copy or content is performing on an appropriate timeline to identify areas for improvement.

"Valicia got us $29K in renovations and donations!"

Thanks to your help with our messaging, we got picked up for $29K in renovation and donations for operational expenses. Plus, a digital marketing agency is promoting our funding campaign for free! Valicia I could hug you right now!
Manisha
Strategist

Copy and content writing services to help you increase your visibility, reach, and impact.

My services are tailored specifically to support women’s health businesses with content that establishes their authority and copy that increases reader buy-in. With a range of website copywriting and content writing services, I can help you reach your marketing goals while successfully empowering more women to make informed decisions about their health. 

Catalyst

Comprehensive Website Audit

Learn exactly what to focus on to improve your website so you reach more audiences and make a bigger impact

Includes the following:

  • Clarity Form to discover information about audience, business, and project goals.
  • 21+ point analysis of your website, funnel, and existing blog content to provide the most impactful feedback
  • Assess multiple key areas of website for items that impact conversions, including user experience, brand cohesiveness, appearances, accessibility, and SEO
  • Expert recommendations on closing gaps and leveraging opportunities to improve performance
  • Asynchronous communication to support project success
  • Approx. 1 to 2 weeks

Price starts at $950 USD

Amplifier

SEO Content Plan

Capture more organic visitors searching for health solutions with a strategic search engine optimization (SEO) plan

Includes the following:

  • Clarity Call / Form to uncover content concerns and clarify future goals
  • Detailed research on current content, customers, competitors, and more to identify gaps and opportunities
  • Receive an SEO content strategy to best support your goals
  • Detailed SEO recommendations, including keywords, meta descriptions, up to blog outlines for 5 existing and 5 new posts (and more!) 
  • Flexible communication —both asynchronous + synchronous communication options to support project success
  • Approx. 2 to 4 weeks

Price starts at $3250 USD

Trailblazer

Website Copywriting Services

Get impactful, on-brand copy to help more people make informed health decisions and discover your solution

Includes the following:

  • Business Deep Dive to gather in-depth information about your brand, target audience, and project goals.
  • Detailed research on your business, solution, ideal clients and market to create the most effective website strategy
  • Optimize or refine your existing copy to improve clarity, brand alignment, and calls to action
  • On-page SEO for recommended keywords and phrases to increase organic reach
  • Flexible communication —both asynchronous + synchronous options communication to support project success
  • Approx. 4 to 6 weeks 

Price starts at $3500 USD

"Strategic copy that reflects the value I offer!"

Valicia helped me consolidate my messaging in a single place, and we collaborated in a process that included reviews and revisions to create my final copy. Now, I have messaging and copy that reflect the value I offer, to attract my ideal clients, and is strategic!
Judy
Designer

Browse My Portfolio

Simplifying complex ideas to craft compelling messaging that empowers more women to make informed health decisions.

Explore my portfolio to discover a range of projects showcasing my versatility in writing across various health topics and audiences. From blog posts and articles to email campaigns and product descriptions, I deliver engaging, effective copy and content to inform readers about important health solutions.

Article on Low Ovarian Reserve (LOR): Causes, Symptoms, and How to Manage It? 

Click here to review the article, which defines the cause, associated signs and symptoms, diagnosis and treatment of LOR.

Photo of diverse group of women sitting on a couch for Facebook Ad copy portfolio piece by copywriter Valicia France

Newsletter / blog content on Emotional Spring Cleaning. 

Newsletter that provides tips on preparing for an emotional spring cleaning. 

(It was later re-purposed to blog post seen here.)

Website Copy for Design Creative.

Website copy that speaks to the unique selling proposition of her company and highlights the value of working with her. 

(Contact me to request access.)

Women's health organizations love working wtih Valicia!

When we started our project with Valicia, I immediately felt we were in safe hands and working with an experienced and professional copywriter. She helped us produce a fantastic article that will help us keep our users engaged and educated. We are very happy to have found her!
Jenny
CEO | Ovum
Valicia is an extremely talented writer. She is detail-oriented and really focused on making sure the needs of her clients are met. I really appreciated the time she spent to fully understand the project and what I was looking for.
Elysia
CEO | Ollovus
Valicia worked with us to create newsletters matching our brand voice to go out to old and new clients, and she also shared ideas on how we could market this content further. We are thankful for Valicia's help!
Michele
Lead Therapist | Manhattan Wellness

Featured Podcasts

As a podcast guest, I share practical advice to help more women create impactful copy and content to drive their business growth. Here’s a list of featured episodes —

How to Turn Words Into Money. Brand strategist Lisa Nobles and I sat down to discuss the importance of effective copywriting when it comes to the success of your marketing and digital presence. ⁣

Flawless Brand Messaging. Veronica Sopher and I talked about how critical it is for you to have a compelling brand message if you want to attract and convert more ideal clients, and drive business growth.

Aligned Copywriting. I met with marketing expert Jade Francesca to discuss the building blocks of a good copywriting strategy, from how to create an ideal customer profile to tips on converting more of them into paying clients.

Ready to take the next step?

Let's inspire positive change together by increasing visibility and understanding of your innovative women's health solution.

If you’re looking to amplify your brand voice, establish yourself as an authority in the women’s health space, or simply need help communicating complex ideas to reach more of your audience, I’m here to support you.

Book a free, no-obligation call with me to get expert insights on optimizing your copy and content marketing strategy so you can make a bigger difference in women’s health.

Transform your content marketing with a free audit checklist!

Sign up now for a comprehensive checklist that will help you identify gaps & opportunities for improving your content strategy.